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20 March 2014

MIROGLIO GROUP OPENS THE "MIROGLIO PIAZZA DELLA SCALA" CONCEPT STORE

A 600 m2 space with 13 windows in the heart of Milan.

A new Miroglio concept store for a new take on fashion. An approach in which style is enhanced by comfort.
"Ti Vestebene" - loosely translated as "you look great in that" - is a message shaped by the philosophy of "feeling good": the feeling you get when you wear an outfit that matches your personality and is designed for your body.
The new space will stock the "best of" the Caractère and Elena Mirò collections together with the other prestigious brands belonging to the historic Group, the epitome of Italian taste.
Distinctive for its minimalist style, the concept store is designed to create a unique shopping experience with modern visual suggestions and a wide array of products.
The official opening will take place in early April.